Episode 11

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Published on:

9th May 2025

On Wednesdays, We Smash the Patriarchy! Unpacking Male Allyship With Jeremy Stockdale

"We know we've got to be assertive and tough and confident, but you don't want to be too assertive because it'll be called bossy. And you don't want to be too tough because then you'll be called a bitch." – Jeremy Stockdale

Welcome back to wo0 pod, the unapologetic space where women refuse to be told what to wear or how to run their businesses. Hosted by Wendy Gannon (aka wo0), this podcast is part of Female Five Million—a movement designed to smash outdated norms, shift the narrative, and build a future where women own their space without apology.

In this episode, Wendy sits down with Jeremy Stockdale, leadership expert and founder of YLead, for a refreshingly honest conversation about male privilege, allyship, toxic masculinity, and what it actually takes for men to show up differently.

This one’s for the men who want to do better, and the women who are tired of explaining why they should.

In This Episode:

  • Why “bossy” and “bitchy” are just code for powerful women
  • Why women are over-mentored but under-sponsored (and what’s the difference?)
  • How leadership and patriarchy are still rooted in outdated masculine norms
  • The importance of male allies who educate themselves and take action
  • How the patriarchy hurts men too 
  • What actually is ‘toxic masculinity’?
  • How Jeremy’s daughter (and her T-shirt) sparked a viral feminist LinkedIn movemen

About Jeremy Stockdale:

Jeremy is the founder of YLead, a leadership consultancy focused on inclusive, purpose-driven leadership. After decades in the corporate world, Jeremy had an awakening following the murder of Sarah Everard. He committed to educating himself on gender inequality—and now advocates fiercely for a workplace (and a world) where leadership doesn’t require losing your humanity.

He’s also the man behind the viral “On Wednesdays, We Smash the Patriarchy” series on LinkedIn.

Connect with Jeremy:


Connect with wo0:

Work with wo0:


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Female Five Million is an unapologetic celebration of women who’ve faced male to female abuse, broken free, and are now thriving on their own terms. This is a story of empowerment and resilience against abuse and toxicity from men, in business and beyond. This is a multi-faceted project made up of two empowering photoshoots, conversations, research, exhibitions, art and a beautiful coffee table book. 

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Transcript
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>> Jeremy Stockdale: And that's why it's so unfair. Because that's the tightrope that women

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walk. We know we've got to be assertive and tough and confident, but you don't want to

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be too assertive because it'll be called bossy. And you don't want to be too

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tough because then you'll be called a bitch.

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>> Wo0: Welcome to Don't Fucking Tell Me what to Wear or How

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to run My Business. This is the

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Woo pod.

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>> Jeremy Stockdale: In over 30 years of working, I've never once heard

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a man called either bossy or a bitch.

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In fact, the kind of things that would get you labelled that as

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a woman, I got celebrated for.

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>> Wo0: I'm your host, Wendy Gannon, but most people call me Woo.

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I'm a photographer, adhder, female advocate,

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and let's be honest, an all around legend.

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Can you tell I didn't write this script?

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This podcast is part of Female5Million, a

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movement founded to empower women to step the fuck up,

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take control and unapologetically own their

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space. It all started

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with some fucking Jebbins LinkedIn post

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sp shouting some sexist bullshit about how women should dress

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to succeed in business. And you know what?

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Stuff like that really me

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off. It really me off.

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So I posted about it and that post ignited

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something bigger. a nationwide photography project, a full

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blown movement. And now this podcast

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here on the Woo Pod, we're raising the voices of women who

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refuse to be told what to do. Women who are done playing

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by the rules and are now saying, don't tell me what to wear or

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how to run my business. If you've ever been told to

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tone it down, dress more appropriately or run

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your business like a man. Fuck that.

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Expect raw, unfiltered conversations with women who

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have fought through sexism, abuse and

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outdated, patriarchal to build success on their

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terms. all whilst wearing whatever the fuck they want.

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Oh, and there's more swearing than our producer is willing to

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beep out. Sorry, buckers. Speaking of

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which, you'll probably hear me ask producer backers to chime

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in from time to time. Because like I give a shit

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what she says. We've both got adhd. We bounce well off each

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other. Deal with it. We're here

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to celebrate women doing business their way and shine a spotlight

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on the incredible ways women are fighting back and lifting each other

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up. Because, to be honest, that's what it's all about.

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and for those who aren't able to speak up right now, for

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whatever reason, I see you.

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Okay, let's Crack on, then.

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Hello, everybody, and welcome to the, Don't Tell Me

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what to wear or how to run my Business podcast,

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part of the Woo pod. I've

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got obviously, producer Buckers here with me,

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but today we've got the absolute legend

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that is Jeremy Stockdale. Hi,

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Jeremy.

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>> Jeremy Stockdale: Hello.

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>> Wo0: Can you tell us about all about yourself, Jeremy? What do you do?

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>> Jeremy Stockdale: Yes, so, I run a company called Ylead

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I set it up during a pandemic, in

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2020 and, but prior to that I'd worked for a

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big organisation for 27 years. And,

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so, yeah, my, the company widely, is about

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leadership and why people should lead. Because I, I was a

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classic accidental manager in my career. I suddenly got in the

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organisation, they gave me a whole bunch of people, I didn't know what to do with them. And

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after about a couple of years of really being not very good at it,

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I started to kind of have a bit better impact

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and when I did, I found that incredibly rewarding and I

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almost had this epiphany and said, oh, my God, this is what I want to

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do. This is such a privilege to lead people and

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I want that responsibility. So for the last 15 years of my

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career, I led large teams across the UK and Africa.

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And I left partly because 27 years

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was long enough. I was nudging 50.

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>> Wo0: No, you ain't.

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>> Jeremy Stockdale: Yeah, stop it. and I thought, I don't want

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to spend my life, you know, so I thought there's more I could

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do. So I set up Wiley to help other leaders lead with

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purpose, and compassion,

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and started trading in 2021.

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My work is now still focused on leadership.

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I spent an awful lot of time in the kind of the, gender

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space as well. And that comes back from me kind of, you know,

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I started to educate myself again a little

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bit by accident, and I just thought, oh, my God, I spent

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51 years as a man just not knowing these things.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: So, so, yeah, so that's, that's what I do.

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Leadership, inclusive leadership, but with a particular

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focus and a passion around, around gender.

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>> Wo0: Amazing. Thank you.

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And thank you.

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So let's talk about a little bit about

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what you do to support women.

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>> Jeremy Stockdale: Yeah, it's a very, it's a really good question because,

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I think to say, oh, I do this and I do that could, could sound

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very performative. I think I'll probably go back a little bit

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to say, because in my, I used to think,

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in my corporate career, I used to think I was one of the good Guys.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: Because, because I, I sponsored mentored women. I got

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a good gender balance in my team. I could see there were some

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differences and some, some ways that women showed up

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differently for men. Didn't quite understand why. I just noticed that's

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what it was and I did what I could to change

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that and I got involved in female talent programmes, all of

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those kind of things. But about nearly

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four years ago now, something happened that just kind of made me

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realise that I just hadn't done enough because I just didn't know

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enough. And it was like, oh my God. I

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just, I didn't know. I did not know. So

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what I've been doing over the last four years is

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primarily educating myself to understand things.

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So I've read lots, I've watched lots and I've spoken to

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hundreds of women. So I now I sleep. They're

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stupid, basically.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: And, and I think what that enables me to do is

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to show up in a different way, to be more mindful of

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the way I behave, the things I say.

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And I'm now at a point where I'm trying to do is to advocate

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for different things, but I think you have to do the work on yourself first.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: And then you can start to actually take some different action

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to move forward and then get to a point where what

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I'm trying to do is advocate for

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equality of opportunity for women

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and for non binary people. And so basically people that

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don't necessarily have the sheer weight of

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privilege that I recognise I have.

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>> Wo0: Amazing. I've got a couple of questions. What was

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the thing that happened?

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What was the thing that happened?

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>> Jeremy Stockdale: So it was when, it's back in

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2021 when, when Sara Everard was

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abducted, raped and murdered

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by a serving police officer. I think most

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people were struck by just the, not that that event wasn't

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unusual, but the fact it was a police officer. I think

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what I noticed with it was, I mean, obviously like most

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people, I was horrified by what happened, but it was just the reaction of women

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that struck me, just the anger and

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frustration that we

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can never be safe. I mean, Sara was doing everything

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that women know they should do, shouldn't have to,

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to keep themselves safe. She's walking home along a well

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lit street. She was on the phone, she had her keys in her

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hand, all the things you're supposed to do and she still wasn't safe.

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and so I was really struck by not only the reaction,

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but then how the women were treated in the media

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and by the police, people designed to

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protect them. Punish them again when they did the vigil.

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And I spoke to quite a few women at the time, and one

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I, spoke to, I said, what. What can I do to be a

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better male ally? How can I show up in a different way? And she said,

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read two books. And the two books were Everyday

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Sexism by Laura Bates, Visible Women by

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Caroline Credo Perez. And I read

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them both, and they just blew my

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mind. I thought. I had

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no idea. I just didn't know. I know

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sexism exists. I, know that there are parts

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of the world, you know, things that are designed by men for men, but the

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sheer scale of that, what women and girls have

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to go through every day just to keep themselves safe, just, that

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doesn't even cross her mind. I don't have to think about those

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things. I, just

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had no idea. And one of the stats that

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Caroline shares, which I often share when I talk to people, because it's

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extraordinary that it was true, but it's still true, is that

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women are 47% more likely to suffer a serious

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injury in a road traffic accident,

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which is in cars today, still are designed

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around the male body.

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>> Wo0: they. They have just. They have

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not long started using female crash test

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dummies, but only in the passenger seat.

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>> Jeremy Stockdale: Yes. Because. Do women drive

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now?

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>> Buckers: some of them do.

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>> Jeremy Stockdale: Wow.

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>> Wo0: Joe. Joe Phillips's talk that she does. And.

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And that's where I learned that.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: start. Joe Phillips's talk that she does

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is the most amazing talk that I've ever

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seen in my life. She. I

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don't. I'm not gonna ruin it. But

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the first thing she's like, right, everybody take a selfie.

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Pay your hand, pat your hand up and take a selfie. How

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many, like, men struggled with that? How many women struggle

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with that? Because phones are made for men. This is made for

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men. That's made for men. The things that are made for

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men without women in mind, like

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a, bulletproof vest in the police force

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is not made with women and their breasts in

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mind. The most ridiculous one.

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>> Jeremy Stockdale: Right.

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>> Wo0: Is HRT or the pill

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are not tested on females. They're

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tested on males because their

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hormones change too much

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to get a

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reading. Basically.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: What the.

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>> Jeremy Stockdale: I know.

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>> Wo0: The medication that we take

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to stop being impregnated by a

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penis or to stop

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having spots or to get. Stop having a

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backache periods, not

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have pain.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: All of it is. Is just. Is. Is

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tested on men.

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>> Jeremy Stockdale: Wow. I. I didn't know that. The

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stab. Best one I did know is I. I met a,

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she was. She was on a panel talking about the menopause,

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and she was about to retire as a detective inspector in the police force. And we

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got chatting after. I thought she was amazing. So I hung around to fanboy and just,

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you're brilliant. Have a chat. and she told me this dad

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vest thing that, you know, they're now

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unisex, but I don't know if anyone's

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noticed. You may have done, but women's anatomies are

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quite different, aren't they?

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>> Wo0: Especially mine.

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Yeah. Yeah.

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>> Jeremy Stockdale: So.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: So things like that, I just thought I. Oh, my God. So

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what happened with that is that, It just made me

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more curious. I thought. I meant again, maybe being at stage

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in my life where I sort of. I don't know, liberated

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from the shackles of a corporate career, I was discovering

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lots of different things. And so since then, I've

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read many, many more books and I've

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spoken to hundreds of women. As I said before, I now sleep. They're stupid.

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I'm still learning all the time. Of course, that was the thing for me,

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that was the. The catalyst was that event.

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Reading some stuff that then has now made me

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wildly curious about these things. But also it was interesting.

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It's maybe more curious about the world. Yeah, I'm just

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interested in different things now, far more than I ever

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was before, you know, so

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that was the catalyst. Tragic.

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>> Wo0: Absolutely tragic event.

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second question I had out of that. Being an ex

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recruiter and having had a recruitment company,

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you said that you were doing all of these things

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on your corporate life to help and support

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women.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: Do you think what, you know now

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there was anything else that you could have done? Oh,

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like. Like, yeah. If. If you're.

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If there's a CEO, a male CEO listening

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or a male manager, what could they

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do that isn't on their tick box

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list to help support women

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in the workplace?

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>> Jeremy Stockdale: There are so many things, but I'll give a couple

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that come to mind straight away. I think the

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easiest one, in many ways, I think, is just to

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start to notice what goes on, start to notice

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what happens around you. Because what you tend to do

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is, as a man in a very masculine

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environment with most workplaces are. Is.

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Is you don't notice these things. You just kind of

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go through it, but just notice how. What, what

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happens? What's the dynamic in, in the room, who's

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speaking, who's getting interrupted,

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who's. Who's dominating the conversation.

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and just start to observe things.

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that's. That's one of the first things. And you know,

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speak to women and, and ask them and then listen,

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you know, she's kind of, you know, then

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provide your manly views. It's like genuinely show

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curiosity and how different people experience the workplace

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and dart and dig deep to find out what they really

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think. Take that information on board and then

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go out and observe it. That that's one of the, the first things

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I'd say that. But that takes time to do. But that would be a,

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an obvious one. A very practical thing

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that I only become come to realise recently how important

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it is, is is actually properly sponsoring

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women. So people often get confused with

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terms of sponsoring, mentoring, coaching, whatever, whatever those

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different things are. But I've

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seen you maybe have heard the phrase a few times that women are over

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mentored under sponsored and.

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>> Wo0: Okay.

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>> Jeremy Stockdale: And it's absolutely true, they are. I mean the amount

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of women that I know that, that we, we

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provide mentors for women in the workplace as part of female talent

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programmes, those kind of things. Women are often

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mentored but are rarely

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sponsored.

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>> Wo0: So what's the difference between a sponsor and a mentor then?

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>> Jeremy Stockdale: What a mentor does, it provides you with a

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place where you can get advice and guidance from typically someone more

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experienced than you or someone that knows more about the topic you're trying

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to explore. So you can have reverse mentoring as well. But typically mentoring is

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a more senior experienced person who you can

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go to for advice and guidance in a safe environment. So

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that's, that's what mentoring is. So it's kind of like an advisory

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thing, a support thing. Sponsoring is someone

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actually advocating for you. So it's. And that

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typically will happen when you're not in a room. It might m.

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Be but it's then a sponsor, someone that will

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invite you to a meeting to present to something and give you air time and

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give you the opportunity and the space. When

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you're in a meeting talking about talented people,

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you're advocating for that person because you know how brilliant they are.

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And so, and there's been quite a lot of research

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conducted into, into this and I, I feel it's one of the, it's one

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of the biggest things organisations to do.

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Stop, stop trying to fix women, stop doing mentoring. Actually

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get, get leaders understanding how to sponsor

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people and not just sponsor people that look like them.

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Yeah. What I realised is that through my career,

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you know, I kind of, you know, progressed relatively quickly in the first 10

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years in, in my corporate career and I look back now

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and realise that I got organic sponsorship

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all the Time and typically from

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older men, older white men who would see a little bit

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of themselves in me as a youngster, bright young

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thing, and they would help

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me progress. They would. And they would talk about me in

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meetings. Oh, yeah, he's a good lad, this one. And, you know, we always give.

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You know, that was happening for me, but

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it doesn't happen in the same way for women. It

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really doesn't. So I think sponsoring women and knowing how

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to do that, I think is a. Is a really practical thing

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that senior men can do.

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>> Wo0: Yeah, I, I did used to get sponsored

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as a woman, but I was a woman

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pretty much pretending to be a man.

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>> Jeremy Stockdale: Like, that's another fascinating thing.

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>> Wo0: Yeah, I, I don't know if you've ever noticed, but I'm

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not the most delicate flower.

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And I think I've always taken that,

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like, Especially the humour

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thing, I think is a protection, like

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from the trauma. Trauma makes us hilarious.

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Certainly made me hilarious as a protection thing.

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Like, I've got the worst, darkest, most

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disgusting humour I can. Out

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to anybody.

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>> Jeremy Stockdale: She does as a challenge. We

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should get together a drink sometime and just see what happens.

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>> Wo0: Let's do it.

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So, yeah, so I. So I did get put

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forward for promotions and stuff like that, but because

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I was Bolshy and had the dark

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humour and, you know, they could

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see that I wasn't a little girl.

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>> Jeremy Stockdale: Yeah. So. So I think that's. For me, that's a

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really fascinating topic because I'm

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trying about the best way of kind of tackling it, because it's quite a broad one.

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But the simple thing is that because

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most environments, workplace environments, are overtly,

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masculine. Everyone knows the rules of the game.

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Everyone knows in order to get on, you've got to be assertive,

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you've got to be. You've got to be tough, you've got to be confident, you've

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got to be. You've got to take up space, you've got to be logical,

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disciplined, all of those kind of things.

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We kind of also know that things like being

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vulnerable, compassionate and kind and intuitive

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are valuable, but you don't overplay them.

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Kind of. You exercise the caution because you know

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that assertiveness is really. Is really important.

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So what I've seen happen is that in order for

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women in particular to

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progress in the workplace, they have to. They

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have to dial down some natural

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feminine traits and dial up some. Some

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masculine ones. So. Which is not. Is neither

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authentic and. And I think it. I also. From m. Speaking

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to many of them, it's quite exhausting so

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they, they will get to senior positions, they will get there.

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But they might get to a point in their sort of 40s,

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50s, when they're at the peak of their powers and they, they just

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done, they, they burn out the amounts I've heard

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say. I

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can't do that. They go off and. Do they go off and form

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their own organisations and help other women show up

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authentically and help them to be.

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>> Wo0: Yes, we do really are

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valuable and.

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>> Jeremy Stockdale: Important, but what a loss to the

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workplace. I also find it quite poignant and that's what you have

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to do because I even look back at my own career and think that

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even I kind of had ticked every single box of privilege.

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I still conformed in many, many ways. I don't anymore

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and it's liberating. You don't have to, but, but it was

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so much easier for me just to be myself.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: I also know that when I know a number of women that I

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know went on female talent programmes a few years ago, 10,

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15 years ago, they may have evolved since then, but I bet they haven't

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completely. And what you're taught in order to get on

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you have to be, you know, you have to take

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up more space, you got to, you got to dress a certain way, you've got to project

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your voice in a certain way. you know that

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in other words, you got to behave a bit like a

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man. One of the big things that

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Barclays used to talk about, who I work for, that all the time,

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what leaders need is gravitas.

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So first of all, what the fuck is gravitas? What the fuck is

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gravitas?

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>> Wo0: Gravitas. I have a bit of psych about you.

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>> Jeremy Stockdale: Yeah. Yeah. If you're with a deep

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voice, kind of easy to have gravitas. I had a friend of mine who

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was a peer, who was absolutely brilliant, but

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she was five foot nothing, had quite a high pitched

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voice, a regional accent.

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How do I do gravitas then? And of course

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you don't do gravitas. What you do is you do you. Because

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you're brilliant. But she was having to kind of

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adjust and conform and be something

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that she wasn't just to get to, the next level.

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>> Wo0: But then she'll get told that she's got a little woman

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syndrome or little lady syndrome or

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whatever it is because she's small and she's having to be.

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Yeah.

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>> Jeremy Stockdale: And that's why it's so unfair because that's the tightrope the women

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walk when they.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: So I, we We know we've got to be assertive and tough and

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confident, but you don't want to be too assertive because it'll be called bossy. and

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you don't want to be too tough because then you'd be called A

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M. In 30, over 30 years of

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working, I've never once heard a man called either

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bossy or a bitch. In fact, the kind of

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things that would get you labelled, that as a woman I

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got celebrated for.

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>> Buckers: Yeah. Get you promoted.

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>> Wo0: It's like the whore thing, right, isn't it? Like, if women

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sleeps with lots of men, she's a slut. If men

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sleep with lots of women, they're a hero.

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Well, I'm a bloody hero.

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>> Buckers: This reminds me of the America Ferreira,

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speech in the Barbie movie.

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>> Wo0: I've got adhd, I've seen it, but I can't remember, yeah.

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>> Buckers: Where she's kind of, oh, there's no way I'd even be able to do it

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justice. But she's, it's just like a five minute,

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maybe even more speech, where

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she's talking to Barbie and she's like, she's

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calling out really like the

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hypocrisy of women have got to be pretty but not too pretty.

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And like all of.

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>> Wo0: Yeah, yeah.

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>> Buckers: Reminds me of what Grammy was saying.

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>> Jeremy Stockdale: And I think the thing is, for me again, I didn't experience any of

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this and now I'm learning it. I, can only begin to imagine without

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actually having experienced it. But it's the, it's the

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mental load, it's the, it must be

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exhausting in the same way that all the

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things that women have to do to just to keep themselves safe, you

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know, I get, can I get in a lift with that man?

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Will I be safe walking down that street?

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It's that just mental load.

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>> Wo0: It's interesting though because like

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Jimmy, come here.

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>> Buckers: Jimmy is the epitome of the

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patriarchy, just shouting all over our conversation.

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>> Wo0: It's interesting though because I,

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I, I guess we automatically do those things

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so it doesn't knocker us out as much.

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Which also leads me onto

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toxic masculinity.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: Because men are

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told that they need to be one way or another,

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you know, don't, don't cry, don't show your emotions. You've got

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to be strong, you know, carried

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women's shopping, etc.

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Etc. And,

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and we were talking about this before. I think that

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toxic masculinity is been

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understood wrong. Can you explain what toxic

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masculinity is and what it's not Jeremy for us.

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>> Jeremy Stockdale: okay, so I'll be honest. One of those terms which I think

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had initially had some, some meaning but

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now it's, it's just been hijacked and I think it's not

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to use a term myself, it's just unhelpful. Toxic

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masculinity is for me is when

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masculinity is displayed in a,

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an unhelpful and unsafe, inappropriate

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way. now that can be displayed by, by all

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genders. You know, men that can show toxic

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masculinity. Masculinity isn't something that just men do.

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Masculinity is an energy alongside

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femininity. We all have both.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: Varying degrees.

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>> Wo0: I do.

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>> Jeremy Stockdale: Yeah. I mean when I when I started to

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realise that I had access to feminine energies and

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dial those up more consciously, it may be a much better leader, much better

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person. We all have access to them but we are

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conditioned from a very early age to

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go down certain routes. It happens around about the age of six or seven

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and that's when people start to kind of go down these very gendered routes

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due to, you know, the way we're socialised.

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So toxic masculinity for me is when people display

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masculinity in a, in a, in a way that is like to

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be harmful to other people. and it could be things

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like. Just a simple example is

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for me of toxic masculinity which is easily avoidable

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is if you're a man. I mean I'm a six foot

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man. I'm quite broad. So if I sit on a,

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sat. Now actually if I sit on a train where the seats are often

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quite narrow and I spread my legs and I

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take up half of the next person's seat, for me that would

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be toxic masculinity.

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>> Buckers: Why do men do that?

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>> Wo0: Because they want to take us. I, I

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disagree with this.

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>> Buckers: Comfortable or something?

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>> Jeremy Stockdale: Well, I'm doing it now but I, I think

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so potentially. But

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the, the flip side of that is what now I'm aware of, of

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that and, and the fact I have a busy. If I'm sat next to

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a woman, I'm likely to have a bigger physical presence than

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her. So I can just take up that space and,

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and more than I'm entitled to, I can think actually you know what I'm gonna do? I'm gonna share the

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space with her and I will typically now just

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inch a little bit further away from the edge of my seat so that

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I know I'm not going to be encroaching upon her. So toxic

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masculinity, I think, is either you do that

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unconsciously, but particularly if you do it consciously, you kind of

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impose your space.

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My daughter used to do this hilarious thing where she would walk up to

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me, and just sort of basically sort of

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thrust her crotch in my face. And she got up to me go,

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all right, dad?

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She put her arms.

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>> Wo0: I love her.

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>> Jeremy Stockdale: I love her noises. And, it

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was so funny, but in a way that kind of encapsulates it.

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Because now, of course, there's really overt forms of

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toxic masculinity as well, which is things like cat calling and

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it's, you know, and that's just sort of real misogyny.

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I think the problem with toxic masculinity is that the

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way it's been interpreted by many people in. In the media and

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a lot of people on the receiving end of it is that masculinity

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is toxic. And it's not.

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>> Wo0: See, I. I have got

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this. I completely disagree with all of that. I

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don't think that's toxic, toxic masculinity.

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I think toxic

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masculinity is against the men

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themselves. They feel that they have to be a

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certain way, like toxic positivity. If you are

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too positive and you think of all this positive stuff. I used to

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have this. And don't allow yourself to feel the negative or

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feel sad or anything like that. It's.

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I like a man. It's toxic

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masculinity that he feels that he

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can't cry, so he holds it in and that that is

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toxic to him. I think

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that the. What you've just

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described is something completely different.

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But that. But because the words

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toxic and masculine are,

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used, that's now been used against men.

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>> Jeremy Stockdale: Yeah, I think. I think you're right. I don't think those are perhaps the best

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examples I use. And I completely agree what you're saying. I think the whole point

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about, I mean, patriarchy will probably get on to. But

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toxic masculinity is damaging for society.

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It's damaging for men and for women. It shows up very

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strongly for women when. When men display

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their masculinity in a toxic way, as it does when

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women display it as well. It shows up people around

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them. but it also is harmful. It's

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really harmful to men. So things like not being able to show

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your emotions, not being able to admit when you're

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struggling, not, being able to show vulnerability,

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that's damaging for those around you, but also

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for yourself, which, I mean, I certainly know that.

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So now, I think you're right to kind of disagree with those

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examples, but I think the biggest thing I'd say about it is that

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I'm really comfortable with my masculinity.

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>> Wo0: Yeah, me too.

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>> Jeremy Stockdale: Than I've ever happened before. Exactly. But I'm also

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really comfortable and embrace my femininity.

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yeah. And I think that the more people realise you can

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have both, you don't have to choose one according to

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the sex you were. You were born with. You don't

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have to do that. You can, you can have both and display

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them when it's appropriate.

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>> Wo0: Yeah. Or just do whatever you bloody want. Like

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you mentioned patriarchy. Let's talk about it.

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Okay. I, When we were talking, I was talking

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to a lot of people about female 5

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million and the don't tell me what to wear or how to run my

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business project. And

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women were like, I really want to be involved in this. But

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the patriarchy as it did get coined by Lois, as

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she said. She sent the email out calling this the, the patriarchy

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shoot. I was like, lois, that's not what it's called.

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Women came back to that email and they're like,

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that doesn't align with my brand because

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I work with men.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: And I, and, and I was like that patriarchy

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does. This doesn't mean men.

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>> Jeremy Stockdale: No, no.

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>> Wo0: As much as we like doing that, it doesn't mean,

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it doesn't mean like, we hate men. Get rid of

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them. Can you explain what the patriarchy is for everybody?

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>> Jeremy Stockdale: Yeah. So I, I don't know whether it's a helpful,

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helpful term or not. I'll come on to a second wire, kind of write a bit about it.

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But the patriarchy is, is a,

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a sort of a societal system.

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Structures, norms and behaviours,

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the things that govern society that

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are, overtly masculine.

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That it theoretically at least

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might seem to favour men, but actually are damaging for society.

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They're things that limit us all, they constrain us,

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they stop us from making progress. That's, what, that's what

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the patriarchy is. So it's a quite a nebulous concept for

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me.

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>> Wo0: Nebulous, yeah.

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>> Jeremy Stockdale: Good word, doesn't it? The, the, the, the, the

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definition in the dictionary is something like the rule of the

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father. So it's where you have a, where men are

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what most of positions of power and women are largely excluded from

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it. I don't think those definitions are particularly helpful, but for me

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it's systems and structures that are limiting for

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people of all genders.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: What it really is about the patriarchy, for me, is just to sum up, it's

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about power. It's about power structures. So you see

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that where the patriarchy operates, it's keeping the

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very, very tiny percentage of people less than 1%

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in power and keeping everyone else

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without that power. But what they do, what the patriarchy does

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very cleverly, is it gets us fighting against each other.

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>> Wo0: Yeah, 100%. Like, even

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by using the word, it gets us fighting against each other.

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>> Jeremy Stockdale: Yes.

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>> Wo0: And. And what, What. How do you feel about the

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patriarchy, Jeremy? What do

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you do on. What do you do on a Wednesday, Jeremy?

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>> Jeremy Stockdale: Question. It's the middle of the week and what I do is I

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smash it. So the backstory is

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that such a great. I write a

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post on a Wednesday that starts off with a lot. Every week

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on Wednesdays, you smash the patriarchy. And it started

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off because my daughter, who I mentioned earlier on, who I think

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spends as a lot of fun in taking.

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>> Wo0: What's her name?

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>> Jeremy Stockdale: Phoebe.

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>> Wo0: Hi, Phoebe.

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>> Jeremy Stockdale: she has a T shirt that says, on Wednesdays you smash the

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patriarchy. Had it for a few years and she used to wear it around

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Bristol Uni and, you know, often got. It was a bit of a talking points.

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Why Persuaders. Let me take a little picture, and write a

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post about it. Do a little interview with, my. The

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third question, why. Why Wednesdays? And I loved her answer that, which

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was, it's my quietest day.

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So she had this tea, I wrote about it and it got a really nice reaction. So the following

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week I thought, I'll follow up and just write about, well, let's now look at how

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the patriarchy is damaging for women. And then the

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following week I wrote about how it's damaging for men. And it

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just continued from there. I just carried on writing about it

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because of the reaction I got. So now I've been. It'll

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be two years. I've been writing them in May

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and I've learned so much from doing it.

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I mean, I learn every single week. Not everyone agrees with me

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and that's absolutely fine. I actually want more people just. That's

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good people dissenting, more people challenging my views

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because it helps me to learn. I've met some amazing people from

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doing it and it's got quite a following.

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So, So, yeah, it's something that I. I just

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do every Wednesday. And because I fundamentally

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believe. Because I started off really, because I've been on my sort of journey, journey of

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thinking, oh, my God, I didn't know. I need to do more to help

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women. I've now realised how the

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patriarchy as a system, as a structure

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is, is really damaging for men. I've reflected

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on how it's kind of.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: And held me back throughout my life and

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I'm now trying to unlearn certain things, you know, as well

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as learn new things. But it's, it's, it holds people

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back. It really does. And I think you make a really good point about

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how much it holds back men. I think we've really elected men

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and a lot of this stuff and, and it's not a zero

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sum game. Well, we know.

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Yes, we. There's loads of things we need to do to make things fairer and,

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and create equal opportunities for women and non binary

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people and all kinds of people from sort of

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marginalised groups. But it doesn't,

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it's not at the expense of men.

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>> Wo0: No.

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>> Buckers: Yes.

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>> Wo0: No, it's not the expense of men. and

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God, I might get some hate for this

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but Go for it. Like men are getting quite a lot of at the

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moment. Like I understand that

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we've had a lot of forever. Women have had forever.

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But men, I feel,

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I think this is going to be really like people are going to hate

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this. Like. No, I'm not gonna say it. I'm too

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scared.

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>> Jeremy Stockdale: Well, okay, I'll say it for you. So I, I completely

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agree. What I've realised is that men m. Are

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suffering too. and, and

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you can have that conversation. You can absolutely

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highlight those things. It doesn't take space away

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from women any, any more than when I kind of write a

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post about something that women experience and then someone comes on, says,

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well, what about men?

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>> Wo0: It's like, well, yeah, yeah, yeah.

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>> Jeremy Stockdale: I just feel like the other one.

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>> Wo0: Oh God. Like. But it is,

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but it is always Ben. But it's not always.

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Yeah. Anyway, I feel like, I

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feel like it's a. Men,

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Men are like teetering on this

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really tight rope of.

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Am I allowed to talk to somebody?

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>> Jeremy Stockdale: Yeah.

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>> Wo0: Am I allowed to make friends? Am I allowed to

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flirt with. No. Do

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I, do I know like

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100%. Don't tell a woman to smile.

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Don't wolf whistle at a woman. But if you are both

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in a bar, I think it's,

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I think, I don't know. I think it's just really

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difficult for men to now at the

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moment navigate how to do things.

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What are you saying, buckers?

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>> Buckers: You think it's difficult for men to speak to women

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with respect like they're human beings?

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>> Wo0: No, I'm not saying that. Ah. I'm saying

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I knew I'd get. I'm saying that I'm gonna give it.

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>> Jeremy Stockdale: Yeah.

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>> Wo0: Men. Men don't know how.

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Yeah.

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>> Buckers: Why don't they know?

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>> Wo0: Because they. But because they're getting it the same

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world as us. No, they haven't. And I agree

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with that. I agree that we've had it really.

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>> Buckers: I'm like.

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>> Jeremy Stockdale: I need to get back.

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>> Buckers: In my box and know my place.

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>> Wo0: I am not for any second

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saying that men have not had it easy.

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I'm not saying for a second that we've

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not had it hard. Yeah. I am just saying at ah, the

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moment. I think

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the. If. God, if Emily was here, she'd be. She'd be

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coming on it. I think that they are

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just needing to learn

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how to do things and that's okay.

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>> Buckers: I think what you're saying.

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>> Wo0: I think.

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>> Buckers: I think what you're saying or what I'm understanding from what you're saying is

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that men are no longer, Or

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those men who actually want to

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exist in a society in a respectful way with

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women and have relationships, are scared to.

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Are now no longer able to enjoy the luxury

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of being able to not think

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through what they're saying before they say it.

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>> Wo0: No, I don't think it's even that.

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>> Buckers: Put a bit more effort into the way that they conduct themselves. Themselves.

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>> Wo0: I think people aren't talking because they're scared that

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they're gonna get jumped on.

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>> Buckers: As in attacked for. As in. As in.

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>> Wo0: As in don't talk to me. I'm a female.

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I don't know.

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>> Jeremy Stockdale: I think you're both right because what we try to do with

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most deeply, deeply complex things that have

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got systemic foundations going back centuries is. Is

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gone. Is simplified. That's the answer. You know,

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that's what we try and do. It's not. It's really, really

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nuanced. And lots of things can coexist.

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>> Wo0: Yeah, yeah.

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>> Jeremy Stockdale: These things all coexist. I think one, I heard

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something on a podcast a few months ago.

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Trevor Noah was talking about it. And the

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framing that I thought was spot on. That what's happened over the last 70

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years or so is, is women have progressed

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in many, many, many ways from a really fundamental

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things like just getting the vote 100 years ago to.

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To know you suddenly see women in senior positions running

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countries. Over the last 70s. Women have made a lot of progress

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still nowhere near enough. We, we know all know that. But what

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they've done is they've moved into spaces that were previously

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reserved just for men. So, so women have

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evolved in that way. What hasn't happened, I don't

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think is that men have evolved in the

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opposite direction. Men have, haven't gone through the same kind

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of transformation in order to sort of start to,

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you know, again, maybe embrace more kind

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of communal type energies or feminine energies. They have, they haven't

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done that in the same way. And and I think so for

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someone like me that's 55 now,

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been around the block a few times, read a few things,

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I can be quite comfortable with it and I can reflect back on my own

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advantages and privileges without kind of feeling, without my ego being

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damaged. Okay, well I understand that now. It's

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really hard if you're a young man that hasn't

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really grown up with that same sense of Privilege. You're a 29 year

Speaker:

old white guy in, in

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Melbourne as one I know and I've had conversations with and we

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started talking as he started slagging off my posts and then I kind of said

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actually I'm quite interested in your view chat. We did. And he's a

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lovely guy. And, and so what he's, he

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hasn't grown up with the level of privilege that I've had. He has

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definitely got unearned privilege. He's not aware of.

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>> Jeremy Stockdale: But compared to some of the disadvantages he's experienced,

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you know. And of course what I realised in terms of my.

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Do I have, do I have male privilege? 100%

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white privilege? Absolutely. But what really

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enables my privilege to have come to the fore

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in my life isn't those things fundamentally

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it's the fact that when I was younger I

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passed 11 plus I went to grammar school and then when my

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dad's job move, I ended up going to quite a posh school where my

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parents didn't have to pay. So I got, so I got access to a whole

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load of opportunities and a sense of

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achievement around me. I went to uni, I got a job on

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a grass scheme and my life was set. I had a completely

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different life than what my parents had because the opportunities I had.

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So my, it was a social mobility, my

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socioeconomic background and that privilege that

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enabled me to leverage the privilege I've got. If you tell

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a guy from Middlesbrough

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who's white and male, in his

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40s, working hard for a living, sometimes it can

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be difficult, it's not always had work, lives in

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a kind of a, you know, place in quite a tough part of

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Middlesbrough and tell him he's got white male privilege,

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he'll tell you to off.

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>> Wo0: Yeah, I like going

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back to, like, if I

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meet a guy, I will automatically

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assume that he's nice. Nice.

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That's just the way I am. I used to not be the same

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until they give me

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or say something or. I mean,

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hell, me and my mates were at Glastonbury and I literally

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pulled them up on every single piece of

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male thing that they did. Yeah. They were like. I was like,

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let's. The. The thing is that way, they're like, no, it's not. It's that way. I was

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like, that's okay. Let's just ignore the woman who knows that. Like,

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I was literally on them the whole time.

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They got so pissed off. And I was like,

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I'm gonna stop now because I can see it's like really, really

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pissing you off. But can you not even see for a second

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that this is. I'm just telling you what you do to us?

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Yeah, but I. I don't know.

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I feel like I haven't

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eloquented my point.

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I feel like I haven't got it across. but we've

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also got four minutes till the next person comes in.

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>> Jeremy Stockdale: Oh, crikey.

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>> Buckers: We need a part two.

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>> Wo0: We need a part two. Can we do that?

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>> Jeremy Stockdale: Yeah, I'd love to. She's such good fun. Fun.

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>> Wo0: We.

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>> Jeremy Stockdale: I mean, I could do this as often.

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>> Buckers: I've got so many questions written down. We just haven't got.

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>> Wo0: Amazing.

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>> Jeremy Stockdale: Because I've really loved it.

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>> Buckers: I've, just been great.

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>> Wo0: It's actually been really good.

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>> Jeremy Stockdale: Continue that conversation that you were talking about. Because I. I think what

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you're on to is, is how do we

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engage men in these debates?

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Because, you know, one of the frustrations we have is the world is designed for

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50 of the population and the other 51%

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actually is. Is. That's not massive. The other 51% is

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excluded, and disadvantaged. So we rail against that.

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But then how do we fix that? We only include

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the 51% of the population. The other 40.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: Fuck off. Stop being toxic. Grow up,

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learn.

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>> Wo0: Yeah.

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>> Jeremy Stockdale: And so let's. Let's continue that. The conversation with

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that thing is something around. I think your point

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is spot on. how do we unpack, that and how do we

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engage men? Because actually, one of the things about having me on this is

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maybe that might be something that can help if I can serve a useful

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purpose as a token white guy.

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Oh, my God, Jeremy, you're just.

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>> Wo0: Are you mediocre, though? Jeremy, Are you

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mediocre?

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>> Jeremy Stockdale: Well, no, I'M awesome

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now. Yeah, you are awesome. There

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were times when I I looked at some of my female peers

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and thought, you are so good. You're so

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good. And yet I'm the one getting the.

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>> Wo0: Pull this but if you'd have told them that that then you would have

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been a creep. This is

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what this is. Anyway,

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to be continued.

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>> Buckers: Yeah, definitely.

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>> Jeremy Stockdale: Yeah. Yeah, I'd love to. Love. Yeah. Please just let me know when you

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because it's such good fun. Such good fun.

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>> Wo0: Thank you so much.

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>> Buckers: Thank you so much, Jeremy.

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>> Wo0: That's it for today's episode of Don't Tell Me what to

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Wear. How to Run My Business on the Woo Pod with me,

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Wendy Gannon. This is more than just a podcast.

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It's part of female 5 million. Head to the link in

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the show notes to find out more about our movement to empower women.

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If this episode spoke to you in any way, made you laugh,

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made you cry, or maybe inspired you, share

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it with a friend who needs to hear it. Leave us a rating and a

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review and let's keep this movement growing.

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And while I've got you here, my photography is the way that I

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fight back against the patriarchy. I empower female

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founders with the confidence to be themselves in their business,

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to really enjoy their photo shoot and actually

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love their photos so then they can grow their business,

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increase their prices, and get paid what they deserve.

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If you want to work with me, drop me a message. All the info

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you need to contact me is in the show notes. Until next

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time, keep doing you and remember, you are part of

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something bigger than Bye.

Show artwork for wo0 pod

About the Podcast

wo0 pod
Don't f**king tell me what to wear or how to run my business
Welcome to "Don't F*king Tell Me What to Wear or How to Run My Business" on the wo0 pod - a brand new, zero bullsh*t podcast from Wendy Gannon (aka 'wo0'). This podcast is part of the Female Five Million movement, empowering women to step up, take control, and unapologetically own their space.
This podcast is for women who are done with being told how to act, dress, or run their businesses (and lives). Wendy, a professional photographer with nearly two decades of experience, brings you real, unfiltered conversations with women who've lived through and overcome sexism, abuse, and everything the patriarchy has thrown at them. Expect inspiring guests, women championing women, a LOT of swearing (too many for producer Buckers to bother censoring!) and most importantly, stories that will make you laugh and cry in equal measure.
Subscribe now and join the movement—because we will wear what the f*ck we want, we will say what the f*ck we want, and we will run our f*cking businesses the way we f*cking want.

Wendy Gannon:
wo0 photography: https://www.wo0.co.uk/
Instagram: https://www.instagram.com/wo0photography/
Linkedin: https://www.linkedin.com/in/wo0photography/

This is an original podcast from Decibelle Creative: https://www.decibellecreative.com/