How Women Can Get Promoted and Paid What They Deserve – Career Coach Jo Phillips on Confidence, Pay Gaps, and Leadership
"We’ve been told what to wear for hundreds of years. At some point, this has to stop." – Jo Phillips
Welcome to the first-ever episode of the wo0 pod! Hosted by Wendy Gannon (aka wo0), this podcast is part of Female Five Million—a movement dedicated to empowering women to own their space unapologetically, both in business and life.
Kicking this epic new podcast off we’re joined by Jo Phillips, coach, speaker, and founder of The Woman Behind The Women. Jo is on a mission to help women break through barriers, demand their worth, and step into leadership roles with confidence.
In This Episode - Jo & wo0 Discuss:
- Why women still face barriers in business and leadership, and what needs to change
- The truth about pay gaps and how women continue to be undervalued
- How microaggressions in the workplace hold women back and ways to navigate them
- The importance of male allyship and why real change requires men to step up
- Jo’s personal journey from breaking into the male-dominated recruitment industry to coaching top-earning women worldwide
- The 60% rule: Why visibility and networking are crucial to career success
- How Jo transformed her confidence, going from avoiding photoshoots to embracing her power on camera
About Jo Phillips:
Jo is the force behind The Woman Behind The Women, helping women close their pay gaps, secure promotions, and establish themselves in leadership roles. She is an advocate for equity, not just equality, working with top-earning women globally to help them reach their full potential.
Connect with Our Guest: Jo Phillips
- Website: The Woman Behind The Women
- LinkedIn: Jo Phillips
- Instagram: @thewomanbehindthewomen
Connect with wo0:
- wo0 on Linkedin: Wendy (wo0) Gannon
- wo0 on the ‘gram: @wo0photography
- Subscribe to newsletter
Work with wo0:
- About wo0
- Want a photoshoot? Book a chat
This is a Decibelle Creative original podcast
Need a wing woman to *actually* launch that podcast? Meet Buckers… / Linkedin: Annabelle (Buckers) Buckland
Instagram: @decibelle_creative / Linkedin: Decibelle Creative
How To Support This Podcast
Imagine missing an episode of this podcast because you haven’t subscribed?! Don’t do it to yourself…
🎧 Hit ‘Follow’ or ‘Subscribe’ so you never miss an episode— tell the algorithm this podcast deserves to be heard!
⭐ Leave a rating & review to boost the show's ranking and help others discover it. We love to hear what resonates with you and your favourite episode highlights.
📢 Share this episode with friends, colleagues, or on social media—word of mouth is one of the most powerful tools for independent podcasters!
A quick word from the host & producer…
“We get it - podcasters bang on about subscribing, ratings and reviews all the time. But why bother? Well - because it genuinely makes a HUGE difference to shows like ours - shows that have been made with unbelievable amounts of love, intention and hard work, usually without the help of big advertising budgets…
Podcast platforms use algorithms to recommend shows to new listeners, meaning the more people who follow, rate, and review a podcast, the more likely it is to be featured in search results, charts, and recommendation lists.
This all means that YOU have the power to help more people discover this podcast, and help passionate, independent podcasters like us continue doing what we love, with just a few simple clicks. More people who might really need to hear these important conversations…
THANK YOU SO MUCH from the bottom of our hearts for listening and supporting this podcast.” - wo0 & Buckers.
Join the Female Five Million Movement
‘Dont F**king Tell Me What To Wear Or How To Run My Business’ on the wo0 pod is more than just a podcast—it’s part of a movement…
Follow Female Five Million and get involved in the movement:
- Search ‘Female Five Million’ on Linkedin
- Instagram: @female.five.million
- Follow & support the project on Kickstarter
- Buy the Female Five Million Coffee Table Book! The second edition is in production and will be available to pre-order soon - make sure you’re subscribed to the wo0 Photography newsletter for updates!
Female Five Million is an unapologetic celebration of women who’ve faced male to female abuse, broken free, and are now thriving on their own terms. This is a story of empowerment and resilience against abuse and toxicity from men, in business and beyond. This is a multi-faceted project made up of two empowering photoshoots, conversations, research, exhibitions, art and a beautiful coffee table book.
“This project is deeply personal to me because I’ve been there. I know what it’s like to suffer domestic, sexual, financial, mental abuse and general misogyny in the workplace and my private life. I’ve been there but I’ve also found the strength to rise above and overcome it.
By speaking openly about my experiences, I’ve met so many incredible women who’ve faced similar challenges, yet they’ve come out the other side stronger, smarter, (more hilarious) and more determined than ever.
We're not just survivors, we're f*cking queens, and our stories deserve to be told.” - Wendy Gannon, Female Five Million Founder.
Transcript
>> Wo0: Welcome to Don't Fucking Tell Me what to Wear or How to
Speaker:run My Business. This is the
Speaker:Woopod.
Speaker:>> Jo Phillips: When you look at the need to have women and
Speaker:women actually in leadership roles, what
Speaker:we would add to the economy is
Speaker:122 trillion.
Speaker:>> Wo0: I'm your host, Wendy Gannon, but most.
Speaker:>> Wo0: People call me Woo.
Speaker:>> Wo0: I'm a photographer, adhder, female
Speaker:advocate, and let's be honest, an all round fucking
Speaker:legendary.
Speaker:>> Wo0: Can you tell I didn't write this script?
Speaker:>> Wo0: This podcast is part of Female5Million, a
Speaker:movement founded to empower women to step the up,
Speaker:take control and unapologetically own their
Speaker:space. It all started
Speaker:with some fucking Jebin's LinkedIn post
Speaker:spouting some sexist bullshit about how women should dress
Speaker:to succeed in business. And you know what?
Speaker:Stuff like that really fucks me
Speaker:off.
Speaker:>> Wo0: It really fucks me off.
Speaker:>> Wo0: So I posted about it and that post ignited
Speaker:something bigger. A nationwide photography project,
Speaker:a full blown fucking movement. And now this
Speaker:podcast here on the Woopod,
Speaker:we're raising the voices of women who refuse to be told what to
Speaker:do. Women who are done playing by the rules and are now
Speaker:saying, don't fucking tell me what to wear or how to run my
Speaker:business. If you've ever been told to tone it down,
Speaker:dress more appropriately or. Or run your business like a
Speaker:man, fuck that.
Speaker:Expect raw, unfiltered conversations with women
Speaker:who have fought through sexism, abuse and
Speaker:outdated patriarchal bullshit to build success on their terms.
Speaker:all whilst wearing whatever the fuck they want.
Speaker:Oh, and there's more swearing than our producer is willing to
Speaker:beep out.
Speaker:>> Wo0: Sorry, buckers.
Speaker:>> Wo0: Speaking of which, you'll probably hear me ask producer
Speaker:Bacchus to chime in from time to time, because like
Speaker:I give.
Speaker:>> Wo0: A shit what she says.
Speaker:>> Wo0: We've both got adhd.
Speaker:>> Wo0: We bounce well off each other. Deal with it.
Speaker:>> Wo0: We're here to celebrate women doing business their way and shine
Speaker:a spotlight on the incredible ways women are fighting back and lifting
Speaker:each other up. Because, to be honest, that's what it's all
Speaker:about. And, for those who aren't able to speak up
Speaker:right now for whatever reason. I
Speaker:see you.
Speaker:Okay, let's crack on then.
Speaker:>> Wo0: Hi, Jo Phillips. Welcome to the Woo
Speaker:pod.
Speaker:>> Wo0: Can you tell everybody what
Speaker:you do?
Speaker:>> Wo0: And then, why did you get involved with female 5
Speaker:million?
Speaker:>> Jo Phillips: Firstly, thank you so much for having me. I love
Speaker:seeing you. Woo. I love it. Thank
Speaker:you.
Speaker:>> Wo0: I love you so much. I love you so much.
Speaker:>> Jo Phillips: What people don't know is that we run towards each other when
Speaker:we see each Other with ourselves.
Speaker:>> Wo0: Like that old yellow page. Was it a yellow page? Is that. Yeah. Or a
Speaker:flake or something? Yeah. On the hill.
Speaker:>> Jo Phillips: So if people were to look me up online, they would look me up and they
Speaker:will find me as Jo Phillips, the woman behind the women.
Speaker:And all the work I do, everything I
Speaker:do is about helping women to close their
Speaker:pay gap, gain a promotion or
Speaker:find a new role. And I guess
Speaker:my journey started. I started
Speaker:out in the recruitment sector at the age of 19,
Speaker:real male dominated sector and I
Speaker:know it. And one of my first
Speaker:experiences was working
Speaker:in a tech agency
Speaker:where we were male
Speaker:dominated, where
Speaker:everything was about, your only worth was about the
Speaker:amount of money that you'd put on the board.
Speaker:And woe betide you if
Speaker:you were louder, if you
Speaker:spoke your mind, if you pushed
Speaker:back, with authority. And it was never
Speaker:the case that I ever wanted to push back
Speaker:unnecessarily, but there were so many times where
Speaker:I would use my voice and it would be shot down.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: But yet there were others who didn't have their
Speaker:voices shut down.
Speaker:>> Wo0: Did they have a penis?
Speaker:>> Jo Phillips: Thank you. Yes.
Speaker:And you know, I'm actually not about,
Speaker:I'm actually not about man bashing.
Speaker:>> Wo0: Oh 100% actually.
Speaker:>> Jo Phillips: What we need is male allyship. In fact, the only way
Speaker:that we will reach equality is to work on the
Speaker:equity and we need allies to help
Speaker:us to level up. That's what we need. And so, I'm not about
Speaker:man bashing. I've got a son, I'm raising a boy. But
Speaker:part of my journey and part of the reason that I do what I now do
Speaker:today was because when I
Speaker:then moved on from that technical agency and that was, that was putting
Speaker:engineers out to work and draughtsmen as they were called
Speaker:at the time. And I love, I
Speaker:was a female really in a, it was a male
Speaker:dominated landscape. And so I
Speaker:went to work for another recruitment agency and at
Speaker:the time they would have been a really big one. They're not anymore, they've been
Speaker:swallowed by another name.
Speaker:But there was only a couple of ways that you could get
Speaker:promoted in this other agency in the next place I
Speaker:went. So bear in mind, I'm now very
Speaker:early twenties and one of the ways to get
Speaker:promoted was to go to this party.
Speaker:>> Wo0: Oh God.
Speaker:>> Jo Phillips: So you could do that.
Speaker:>> Wo0: Fuck's sake, man. I didn't know
Speaker:that.
Speaker:>> Jo Phillips: So you could go to the party and that would
Speaker:mean that you would get promoted
Speaker:or you could crush your targets. Well,
Speaker:I was crushing My targets, crushing
Speaker:them. Because I was raised in a lone
Speaker:parent family where the money narrative was always a
Speaker:no, there was never. And now that doesn't mean that it was a
Speaker:bad upbringing. It wasn't. we had a lovely upbringing,
Speaker:but from a point of view of, was there always meals out
Speaker:or big holidays or, you know.
Speaker:No, there wasn't. It was a lone parent family and everybody had to
Speaker:pull their weight. And so
Speaker:I was motivated to earn, from a really
Speaker:young age, why I didn't go to uni, I
Speaker:wanted to earn. I didn't want the narrative to sit around me that
Speaker:I couldn't earn and that I couldn't progress in my
Speaker:career. And so at this next
Speaker:agency, you either go to this party
Speaker:and get yourself promoted or you
Speaker:find another route. And I thought,
Speaker:I'm going to find myself another route
Speaker:because I'm not into this. This is not. It doesn't work for me. And
Speaker:yet I'd seen a number of other people where
Speaker:it did work for them.
Speaker:So I then went on to work for Adeco, which is the
Speaker:world's largest agency. And
Speaker:I'm now in a position whereby, again, crushing my
Speaker:targets, living my dream. Every time I
Speaker:turn around, the women that I'm placing
Speaker:are being lowballed. I'm finding women
Speaker:work, they're taking work, but they're being
Speaker:lowballed. And anybody that I'm helping to find
Speaker:work can't quite find their
Speaker:ability to really sell themselves. The amount of interview
Speaker:prep I had to do with them was unreal. It would take
Speaker:me an hour to prep them for interview, to make sure that they sold
Speaker:themselves.
Speaker:Anyway, so then. So that's all going really well. And I
Speaker:then, find that they keep sending me people to train
Speaker:and I love it, really enjoying it. And I've got
Speaker:a team and they're sending me people. And
Speaker:then the, director of training says
Speaker:to me, look, we've got a number of people who are
Speaker:working in the L and D department. They're all
Speaker:qualified, but actually not one of them
Speaker:has run a desk.
Speaker:We know you have, and you've led a team. Do you want to come to head
Speaker:office? And I thought, in for a penny, in for a pound, don't mind if I do.
Speaker:London, Birmingham, let's have some fun. So off I
Speaker:go.
Speaker:Hundreds and hundreds of recruiters in their sales academy.
Speaker:And I love it, love it. But what's coming to
Speaker:me the whole time is these stories again. Women
Speaker:being lowballed, women accepting lowball offers,
Speaker:their clients not promoting women
Speaker:and then the female sellers,
Speaker:so the females that I'm training are also then saying, you know what Jo,
Speaker:this is really hard when you've got to walk into a male dominated
Speaker:environment and I'm not sure what to wear and I'm
Speaker:not sure how to handle myself and I've had this happen to me and this said
Speaker:to me, yeah, yeah.
Speaker:So all of this is going on in the background for me but don't forget I'm
Speaker:still young and I'm still learning myself and I
Speaker:still are girl. It's very true.
Speaker:And I think you know, you either earning or you're
Speaker:learning and at that point I was
Speaker:starting to earn but still really felt I've got so much more
Speaker:to learn. So anyway, so I then go
Speaker:off and this is where the real
Speaker:story starts which is where I go off and I work for
Speaker:a privately owned n national
Speaker:organisation and I can't name them
Speaker:but I can only tell you that
Speaker:legally when they lift NDAs, it's going to be a wonderful
Speaker:book. That
Speaker:is if, that is if I had an NDA. If
Speaker:I had an NDA.
Speaker:Okay, it would be a
Speaker:wonderful book. That's an if.
Speaker:>> Wo0: Who are the women that you're working with now?
Speaker:>> Jo Phillips: So I work now with women all
Speaker:over the globe and they're usually in the
Speaker:top. My private clients are usually in around the
Speaker:top 1% of earners and you would think that that would
Speaker:be a huge amount of money.
Speaker:It's nowhere near what you would assume it to be.
Speaker:>> Wo0: Now I kind of know
Speaker:because I used to have a recruitment company
Speaker:and actuarial so like quite higher
Speaker:this. So I kind of know what that
Speaker:figure should be and what that
Speaker:figure is and it's,
Speaker:it's ridiculous.
Speaker:>> Jo Phillips: And you know the gap, in fact we
Speaker:went back 2% last year
Speaker:in terms of the pay gap. We back became
Speaker:broader.
Speaker:>> Wo0: How?
Speaker:>> Jo Phillips: Well there's a number of factors but you
Speaker:know the challenge that we've got is, is that when you
Speaker:look at, when you look at the
Speaker:need to have women and women actually
Speaker:in leadership roles so women at the
Speaker:very top level in the C suite. What we would
Speaker:add to the economy is 122
Speaker:trillion.
Speaker:And we would add that
Speaker:because the way that women
Speaker:approach and this is all backed with studies, it's all backed with
Speaker:research. The way that women approach leadership and the way that women
Speaker:approach problem solving is usually through an
Speaker:empathetic and a broad and curious
Speaker:lens. And that means that we are less likely
Speaker:to go down the route of well, what we've always
Speaker:done what we've always done and what we've always done works.
Speaker:We're more likely to be innovative and.
Speaker:>> Wo0: Creative or what we've done is what we've always
Speaker:done, even if what we've done doesn't work.
Speaker:>> Jo Phillips: And again, again, what I'm not doing here is man bashing.
Speaker:That's not.
Speaker:>> Wo0: Yeah, no, like, one of our questions later
Speaker:is like, because we're not man bashing.
Speaker:>> Jo Phillips: Yeah, quite. And so, so what we know is,
Speaker:is that we would add not only a huge
Speaker:amount financially to the economy, but what we would see
Speaker:is the ESG agendas. What we
Speaker:know is that when women are at the top of the tree, when women are in
Speaker:control, our environmental, our social, our governance agendas
Speaker:go through the roof.
Speaker:>> Wo0: What's the ESG agenda?
Speaker:>> Jo Phillips: So the ESG is all about the environment.
Speaker:>> Wo0: Okay, so does everybody know that and
Speaker:I just don't know it?
Speaker:>> Jo Phillips: Not necessarily. So the E is
Speaker:environmental, so the E might be around everything
Speaker:from your carbon emissions to your
Speaker:contribution to landfill.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: Socialism would be about what does the organisation do and
Speaker:how does it help.
Speaker:And your governance piece would again be all about, you know,
Speaker:what's the visible governance, what's the, what are the
Speaker:policies, what the procedures, what are we doing for the greater good to
Speaker:ensure that we're working ethically, morally and all the rest of it.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: So the ESG piece again, women are much more
Speaker:likely to be honed into and
Speaker:tuned into. But
Speaker:what are the reasons that we've gone backwards? Well,
Speaker:when you look at things like the pipeline report, when you look
Speaker:at women, in the workplace report that came
Speaker:from McKinsey and comes out every year. There's three
Speaker:core areas. So the first is we're seeing a
Speaker:massive RTO return to office. So we're seeing
Speaker:organisations the likes of Boots, the likes of
Speaker:Zoom even. You know, there's plenty of organisations I
Speaker:know, right. That are pulling people back into the office.
Speaker:Now really, the only, the only argument for that is their
Speaker:real estate.
Speaker:>> Wo0: Yeah, yeah, yeah, yeah.
Speaker:>> Jo Phillips: Huge, huge offices that are, that.
Speaker:>> Wo0: Could, that could fuel the homeless.
Speaker:>> Jo Phillips: Right, exactly that,
Speaker:exactly that. But of course women, we know that
Speaker:women will do 3.7 hours, unpaid domestic care
Speaker:a day versus men's 1.5 hours.
Speaker:And so what happens for a female is that
Speaker:she's likely to see self deselect.
Speaker:What she doesn't want to have to do is that commute in and out of the office
Speaker:four days a week. It doesn't work around her life anymore. It doesn't work around the
Speaker:children, it doesn't work around the care responsibilities. Even if she
Speaker:doesn't have children, she's also much more likely to have a
Speaker:caring responsibility. So
Speaker:one of the first reasons that we've gone backwards is this RTO
Speaker:piece. Okay, this return to office
Speaker:really has a detrimental effect.
Speaker:>> Wo0: Makes sense.
Speaker:>> Jo Phillips: The second piece is around
Speaker:microaggressions. So
Speaker:microaggressions have anything but a micro m impact. They have
Speaker:a macro impact. And so when women are talked
Speaker:over in the office, when women have
Speaker:their accomplishments and achievements taken away from
Speaker:them and somebody else takes the credit for them, one of the challenges
Speaker:that we see again is that women will isolate. And what we
Speaker:see around that isolation piece is that they would rather work from
Speaker:home. Now
Speaker:here's the rub, right, is actually
Speaker:better for a female's lifestyle, is better for
Speaker:her mental health. It's better for her well being for
Speaker:her to be able to choose her working pattern. And it's likely that she will
Speaker:look for some sort of flexible, flexible
Speaker:schedule around everything else that's going on for her, lifestyle
Speaker:wise. But actually what we also know is that
Speaker:60% of her career success is down to her exposure
Speaker:if she hasn't got the opportunity to go into the office or if she's
Speaker:more likely to isolate. Go on.
Speaker:>> Wo0: Sorry, sorry. Can you just say that statistic again?
Speaker:Because this always blows my mind. Like I had not
Speaker:heard of this until I went to.
Speaker:I saw you do a presentation like a talk on stage, like
Speaker:a speech keynote, whatever you want to call it. And can I
Speaker:say you
Speaker:bar none, are the best
Speaker:speaker I've ever seen ever
Speaker:say hire this woman. But sorry, yeah, so
Speaker:can you say that statistic again?
Speaker:>> Jo Phillips: Well, firstly, just to respond to that. Thank you, that's really
Speaker:exciting. Secondly, you need to get out
Speaker:more.
Speaker:>> Wo0: When I take a. I take
Speaker:a lot of photos of people doing speeches, trust me,
Speaker:like I was, I was creasing up, I was
Speaker:on the floor like Kate with all that shit on her.
Speaker:>> Jo Phillips: But yeah, so what Wendy's referring
Speaker:to is in my talk we bring to life
Speaker:the physical invisible
Speaker:barriers that most people wouldn't even
Speaker:realise a female faces.
Speaker:So, we wrap whoever has decided to
Speaker:be my wonderful volunteer and you're mentioning Kate O'Neill
Speaker:there. but we will the other day actually with a
Speaker:client. but yes, we'll wrap you up in a blanket because
Speaker:of course most offices are really cold for women and
Speaker:that's because the air conditioning is to the
Speaker:metabolic resting rate of an average, Middle aged man.
Speaker:And of course our bodies are cooler because we have eggs to
Speaker:look after. so we go through all
Speaker:of the. There's so many different examples. but
Speaker:going back to the statistic that you just talked to me about,
Speaker:M so what we know is, is
Speaker:that our career successful women
Speaker:can't be based on that usual
Speaker:ladder. So quite often what
Speaker:happens for women is we would expect that our promotion path would be
Speaker:the same as, an atypical man. And again, I'm not
Speaker:bashing men. What we have to understand is that
Speaker:women face other barriers.
Speaker:So let's imagine that we go for interview and
Speaker:let's imagine that there's a bias and there's a slant around our
Speaker:responses. Let's imagine that men are promoted on the
Speaker:basis of their potential and women are promoted on the basis of
Speaker:their experience.
Speaker:So now what happens is we're going to need somebody to
Speaker:sponsor us. We need somebody else to be effectively putting
Speaker:in the right word for us. And the reason for that is
Speaker:that very often women are really poor at setting
Speaker:their impression management. And by impression management, I mean image, I
Speaker:mean reputation. I mean what's said about you when you're not in the ring.
Speaker:And 30% of their career success is made up of
Speaker:what's said about them when they're not in the room.
Speaker:So the reason that women need this 60%
Speaker:exposure, they need to be connected, they need to
Speaker:be out there networking, they need to be having
Speaker:coffee conversations is because what will happen
Speaker:is that the more people that know about you
Speaker:and if you're setting your impression management, if you're setting your image
Speaker:properly, what you're then going to find is that those two combined
Speaker:will help you to get to where you want to be. But
Speaker:we can't follow. There is no longer that traditional ladder
Speaker:to go up. And the reason for that is there's a broken rung. Men are
Speaker:promoted at 60% between management and leadership and
Speaker:women at 40%. So imagine a rung on a
Speaker:ladder. We, can't get up it. We have
Speaker:to look at what might be those
Speaker:lateral opportunities to get to where we want to be
Speaker:and who are the people that need to know about us in order to get
Speaker:there because we have a broken rung.
Speaker:>> Wo0: Blimey, you've got to be so strategic, haven't we?
Speaker:>> Jo Phillips: Yeah, we've got to be intentional. We've got to be intentional
Speaker:with our networking, intentional with our contacts and
Speaker:intentional about the impression management. We've
Speaker:got to be able to talk about our accomplishments and our Achievements and
Speaker:do it in a way that we feel comfortable. We've got to be able to set our value
Speaker:proposition because all too often as women, we
Speaker:will wait for somebody else
Speaker:to set that impression. Management.
Speaker:>> Wo0: Yeah.
Speaker:>> Wo0: So why then, Joe
Speaker:Phillips, did you get involved with female 5
Speaker:million?
Speaker:>> Jo Phillips: Well, one, because you. What's that means that I had two. So that was
Speaker:fine.
Speaker:>> Wo0: Okay.
Speaker:>> Jo Phillips: but for me, for me, we have been
Speaker:told for decades and decades and decades,
Speaker:hundreds and hundreds of years, we have been told what to wear
Speaker:hundreds and hundreds of years. So even if you go back to.
Speaker:The majority of women's skirts
Speaker:are not tailored with pockets in. How often
Speaker:do you buy a skirt and it's got pockets in and you go.
Speaker:>> Wo0: And you're like, like, it's a
Speaker:gold. Like, I got a golden
Speaker:ticket.
Speaker:>> Jo Phillips: So. But the reason for that is if you go back
Speaker:to the 1600s, if you go right the way
Speaker:back to when it was skirts and not dresses, go
Speaker:right the way back to skirts. Women wouldn't have had
Speaker:a door key because she wouldn't have been going out
Speaker:and she wouldn't have needed a pocket for money because she wouldn't have
Speaker:had money. So
Speaker:even if it go back that many years, we were told what to
Speaker:wear. And clothes were designed to keep
Speaker:us in a certain fashion, but
Speaker:also to keep us from a very stereotypical perspective
Speaker:in post, in our jobs, doing what other
Speaker:people thought we should be doing. And, all the work
Speaker:I do is all about helping women to be authentically
Speaker:themselves. So I'm not necessarily in for wearing a
Speaker:suit or wearing, you know, wear, wear whatever is authentic
Speaker:for you for work. But I really wanted
Speaker:to be involved in it because I think at some point this has
Speaker:to stop. But Surely we're now 20, 25. We're going
Speaker:into. At some point this has to
Speaker:stop.
Speaker:>> Wo0: So I saw a statistic the other day.
Speaker:If we keep going the way
Speaker:that we're going, I might get this year wrong. That
Speaker:we will have equality
Speaker:in. I can't remember, like
Speaker:2055 or something. No, no. 20.
Speaker:>> Wo0: Where are we?
Speaker:>> Wo0: Where are we? We're 2000.
Speaker:It was like 150 years. In
Speaker:150 years time.
Speaker:So you just said about you think that women should
Speaker:be able to wear what they want authentically,
Speaker:be who they are. Which is, as you know,
Speaker:something that I truly believe in when it comes
Speaker:to women and their business. I think that
Speaker:women should, I, mean, obviously
Speaker:wear what the you want, but I think that you should be.
Speaker:>> Wo0: Yourself in your business. Well, because you'd attract
Speaker:people like you.
Speaker:>> Wo0: And then you can put your prices up because women. Put your
Speaker:prices up right now, please. You are not charging enough.
Speaker:And also it's knackering, trying to be
Speaker:somebody else.
Speaker:But that leads me beautifully into
Speaker:you and me working together.
Speaker:Can you tell us about your, like, your confidence journey
Speaker:with photos and photo
Speaker:shoots and putting yourself out there and
Speaker:stuff?
Speaker:>> Jo Phillips: Oh, Wendy, you know I don't like having my
Speaker:photo taken.
Speaker:>> Wo0: you fucking didn't.
Speaker:>> Jo Phillips: You know, now I won't strut my way around King's Cross and
Speaker:have it taken wherever I want, whenever I
Speaker:want. Ted.
Speaker:>> Wo0: And the TEDx thing, like, somebody was recording video. She
Speaker:was like, I'll do it. I was like, what?
Speaker:So, yeah, like when we first started working together. So
Speaker:you hired me to do your branding photos over
Speaker:a year ago. Two years ago.
Speaker:Blimey.
Speaker:>> Jo Phillips: When I first started 2023,
Speaker:2023 was. And I first approached
Speaker:you in 2023 in the February,
Speaker:and I knew it was you, that I wanted to do my pictures.
Speaker:I knew that and I knew that from
Speaker:the angles that you'd taken. You're the queen of angles and
Speaker:you're.
Speaker:>> Wo0: The person that gave me the Queen of Angles title, right?
Speaker:>> Jo Phillips: Well, you are the queen of angles, right? You turn
Speaker:around and you're suddenly on the floor upside down with a camera this
Speaker:way. And it's. And it's going to shoot an angle that I would
Speaker:never have, that I would never have known to even say to
Speaker:you, can I have this angle? And so
Speaker:what had happened between you and I was. We'd booked the shoot in the
Speaker:February and I cancelled that shoot three
Speaker:times.
Speaker:>> Wo0: Three times.
Speaker:>> Jo Phillips: Three times. And I was so scared. And I was scared
Speaker:of the. I was scared of being the other end of the
Speaker:camera. I was scared as to what
Speaker:other people would think about me.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: Scared about what if they don't, live
Speaker:up to this? I don't know. What if they don't live up
Speaker:to what I think I want them to live up to?
Speaker:What if, what if it goes wrong? What?
Speaker:It was all these what if, what if, what if what? It's all these
Speaker:limiting beliefs. And then when we finally got round
Speaker:to it in the June of
Speaker:2023.
Speaker:>> Wo0: We went to February to June and.
Speaker:>> Wo0: And sorry, at one point we were having calls every
Speaker:week.
Speaker:>> Jo Phillips: That is a correct point.
Speaker:That is absolutely correct. And
Speaker:I don't think I can argue that. and so when
Speaker:we did do, what was the hotel called?
Speaker:>> Wo0: It was. It was number one.
Speaker:Sake. Menopause.
Speaker:>> Wo0: Shoreditch.
Speaker:>> Wo0: One Shoreditch
Speaker:Yeah.
Speaker:>> Jo Phillips: And so by the time we got to do the
Speaker:shoot,
Speaker:you must have thought, oh, fucking get this over with.
Speaker:And I was all nervous. But
Speaker:on the other end of my confidence journey, as
Speaker:soon as we started working together, fucking
Speaker:bam. We just. It just
Speaker:clicked. It just clicked.
Speaker:And there are some pictures in, in the portfolio that you did for
Speaker:me that I personally think
Speaker:are iconic. And I'm not saying that about
Speaker:me being an icon. I'm saying the pictures that you
Speaker:took were iconic. I'm not saying I am an icon,
Speaker:but the pictures are.
Speaker:>> Wo0: So me and Buckers were literally just talking about
Speaker:this. Hi, Producer Buckers. We love you.
Speaker:>> Annabelle: Hello.
Speaker:>> Wo0: Go on.
Speaker:>> Jo Phillips: Correction.
Speaker:>> Annabelle: You're both iconic.
Speaker:Because I knew
Speaker:when Wendy told me who we were recording with
Speaker:today, it was
Speaker:the. It was describing the photos and showing me
Speaker:the photos. I. I instantly knew,
Speaker:oh, her. Because,
Speaker:like, those photos are
Speaker:exactly what I picture
Speaker:when I think about Wendy's photography. And
Speaker:it was those pictures that I saw when
Speaker:I first met Wendy, when Wendy was giving a
Speaker:presentation. And your photos were the
Speaker:ones that I, my little
Speaker:BDIs zoomed in on from the back of the
Speaker:room and.
Speaker:>> Wo0: I was like, who is
Speaker:that?
Speaker:>> Jo Phillips: They are, they're.
Speaker:>> Annabelle: You're both iconic M model and photographer.
Speaker:Amazing photo.
Speaker:>> Wo0: I love you. I love you. She's right. You
Speaker:are iconic, Jo. And thank
Speaker:you for saying that. Thank you for
Speaker:saying that because I am
Speaker:surprised. That black and white
Speaker:photo of you that I took in the
Speaker:corridor,
Speaker:like, I did the shoots for Meg's the other week and
Speaker:she was like, this is the best photo if you ever take it. I was like.
Speaker:And so she was like, this is like, I want it. So
Speaker:we did a similar one, obviously not the same on
Speaker:Brighton Seafront. I got like. I
Speaker:am like, it's so bizarre to me, the
Speaker:photos that people like compared to the photos that I like. It's so
Speaker:weird.
Speaker:>> Jo Phillips: I, don't think people realise.
Speaker:So, okay, so let's take that. The one in the corridor
Speaker:of me. I don't think people realise
Speaker:how quickly
Speaker:you get the bang
Speaker:on the spot on picture. And there's something, Wendy,
Speaker:about your chemistry with the person that you're
Speaker:taking pictures of. There's something about how you hold the
Speaker:space for them to make them really relaxed
Speaker:and that creates a different energy when you're having
Speaker:your pictures taken. Doesn't feel like,
Speaker:oh, my God, this is really scary. It feels
Speaker:like this is really good fun.
Speaker:>> Wo0: I, love that.
Speaker:>> Jo Phillips: And I said, there's one. One of my absolute favourites.
Speaker:It's not about the way that I look. It's just there's something about the
Speaker:energy of the picture is where you made me look at the floor and then look
Speaker:up.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: And you've just caught it with my eyes coming up. And
Speaker:that. That, for me, is one that I. I really love.
Speaker:And it's not about me. It's not about my face, not about the vanity piece. It's
Speaker:about the energy in there was. You went, look at the floor. Look
Speaker:up, click. And we looked at it and we both went.
Speaker:>> Wo0: I love it, I love it.
Speaker:>> Jo Phillips: the pink outfit, which was just a skirt and a blouse, an
Speaker:Amazon skirt, a next blouse, shoes that were
Speaker:15 years old. And you went to me, sit on there. And I was
Speaker:like, sit on what? It's not even a thing to sit on
Speaker:Wednesday. I'm m not sitting on a bike. Like
Speaker:you. Like you fix bikes to it. And you were like.
Speaker:She went, sit. And I sat. Click, click, click. And we
Speaker:were like, okay, now.
Speaker:>> Wo0: Right, enough about me, because I feel like we're not supposed to
Speaker:be talking about me. Right.
Speaker:>> Jo Phillips: I was enjoying it.
Speaker:>> Wo0: Okay. Thank you very much for the compliments. I love you so
Speaker:much.
Speaker:Okay, C.J. like, please
Speaker:don't feel like you need to do this at all. I want this
Speaker:to be a safe space for everybody.
Speaker:but would you be comfortable sharing with some of your experiences
Speaker:with toxic men? So you can give details if you want
Speaker:to. It could be things that you've seen
Speaker:elsewhere happen or anything like that,
Speaker:trying.
Speaker:>> Jo Phillips: To figure out which one I want to deliver.
Speaker:And I think if I take. I am just going to
Speaker:preface this. This with, I am just going to preface
Speaker:this with, I now have such a
Speaker:community of male allies that.
Speaker:That had I have been. Had I not
Speaker:have been the woman behind the women, had I not have
Speaker:got to this junction, I would never have
Speaker:understood that there were men out there, who don't ever
Speaker:want you to experience any of this, only ever want to
Speaker:be upset. Not bystanders would never let
Speaker:you go through this. If they saw it, they'd call it out.
Speaker:If they were there, they would make a difference for
Speaker:you.
Speaker:>> Wo0: Actually, then let's skip to the next question, and
Speaker:then we'll come back to this one.
Speaker:So the next question is, do you have
Speaker:any positive examples of men showing their support?
Speaker:Because. Because, like,
Speaker:even on this journey, I have got so many
Speaker:men that are really being supportive. And,
Speaker:like, I've actually not really
Speaker:had anything negative, really. And
Speaker:I. And that surprises me, to be honest. But,
Speaker:yeah, I've had lots of support from men. So. And
Speaker:I think it's important that we do show everybody that we're not man
Speaker:bashing. As I said in the trailer, men, you're
Speaker:sexy. Like, I love you.
Speaker:So let's, let's celebrate with some great
Speaker:examples of male support.
Speaker:>> Jo Phillips: So the allyship community
Speaker:in, in this space and in the
Speaker:gendered space is
Speaker:absolutely awesome. We
Speaker:have got some people out there who not only
Speaker:understand the challenges that women face, but have taken it upon
Speaker:themselves to put themselves out
Speaker:there to be, to be the
Speaker:upstanders who, when I'm
Speaker:struggling, when I've got somebody who's in my DMs,
Speaker:who's really, really give me a hard
Speaker:time and I can cope, I can hold my own. I can hold
Speaker:my own. But there's a point sometimes where
Speaker:what it really needs is a male ally to explain
Speaker:the challenges and to explain it in
Speaker:a way that really
Speaker:makes people think. Because this is an education piece, right?
Speaker:For years and years and years, okay, we've done but
Speaker:behave in one way and they educate.
Speaker:>> Wo0: So.
Speaker:>> Jo Phillips: So I don't know if you know Lee Chambers at all.
Speaker:>> Wo0: M. Yes, Lee Chambers did a wonderful TedX.
Speaker:>> Jo Phillips: Yeah, he's wonderful.
Speaker:Jeremy, Stockdale. Another amazing
Speaker:ally.
Speaker:>> Wo0: Jeremy Stockdale. And I can't believe that I've only
Speaker:recently met M. Jeremy Stockdale.
Speaker:What a hero. And
Speaker:what like. Our humour is very similar, isn't
Speaker:it, Joe?
Speaker:>> Jo Phillips: Me and Jeremy, dangerous,
Speaker:dangerous pair. He
Speaker:runs an initiative that's called On Wednesdays We
Speaker:Smash the Patriarchy. So on every, Every Wednesday
Speaker:on LinkedIn you will see a post that, educates men
Speaker:around the challenges that women have.
Speaker:Then you've got Dr. Robert Baker, who's over
Speaker:with the pipeline and he's a UN delegate
Speaker:for women. He does a huge amount of work in the
Speaker:space. And I could go on and go on and go
Speaker:on, but you know, there are so many men
Speaker:who not only understand the challenges but will be
Speaker:up standards and that is what we need.
Speaker:>> Wo0: So I can hold my own. As you
Speaker:know, I didn't used to be able to hold
Speaker:my own, but I think because of like the shit that I've been through,
Speaker:it, gives you a thick skin, right? But on.
Speaker:There was a post the other day. I think it's Hilary Lewis's
Speaker:post. Well, some guy
Speaker:made some really misogynistic. No, no,
Speaker:it was like, like you're saying that
Speaker:all men are like abusers and it was
Speaker:nothing like that at all. So I kind of went
Speaker:in a little bit hard
Speaker:and then, mate, did he come back harder? like, things like
Speaker:this do not normally bother me. I had
Speaker:to step away. I
Speaker:had to close it and go and have a situation
Speaker:because it was just
Speaker:awful, like,
Speaker:awful. And, I.
Speaker:I didn't know what to do. I just didn't know what to do.
Speaker:Like, if, like, if a friend comes to me and they said, this is happening, I'll
Speaker:go over there. But
Speaker:quite often that's definitely. That's not the way to go. Just because
Speaker:I've got on my high horse and there's ladies in there that are
Speaker:really, really good at, like, diffusing the
Speaker:situation, like getting to the point and
Speaker:explaining things. I'm not good at that. I'm just like
Speaker:you. Do
Speaker:you think I would have been able
Speaker:to go, jeremy, can you help me here? Do
Speaker:you think that would have been. I would have been able to do
Speaker:that.
Speaker:>> Jo Phillips: So what you'll find is, is that with any of those
Speaker:allies that have mentioned, and there were others, is
Speaker:that what they are? One, extremely good at
Speaker:is explaining the challenges that women face
Speaker:without pointing fingers
Speaker:and without pitting us against each other
Speaker:will never, ever, ever solve the
Speaker:problems that we've got. It won't. Pitting us against each
Speaker:other won't ever work. In the same way that if I'm only ever speaking to
Speaker:women, I end up in an echo chamber. yeah, if. If the
Speaker:likes of Lee are only ever speaking to men, we're in an echo chamber. We've got
Speaker:to be speaking, got to be communicating across the board.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: So what you'll find is, is that those allies will step in
Speaker:for you.
Speaker:But equally, I think there's something about,
Speaker:if we're in a position online, I
Speaker:think everybody has a responsibility to look after their own
Speaker:mental health first.
Speaker:And it can be so pernicious,
Speaker:it can be so. It can feel so deep and it can feel
Speaker:so personal. And, you know, let's face
Speaker:it, my LinkedIn is, you know, my LinkedIn is polarising,
Speaker:but I try very hard to make sure
Speaker:that I'm not affecting the mental health of
Speaker:anybody who might read the post.
Speaker:>> Wo0: Yeah, yeah.
Speaker:>> Jo Phillips: I mean, there aren't times whereby I might be quite
Speaker:pokey.
Speaker:>> Wo0: You do it so well.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: But it's pokey to the point of, hey, this
Speaker:happens, this is how it affects
Speaker:women.
Speaker:>> Wo0: And here's the evidence.
Speaker:>> Jo Phillips: And here's the evidence. But I think that, you know, what
Speaker:we know is that men's mental health is at the worst it's
Speaker:ever been.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: Male suicide is higher than it's ever been. We
Speaker:are seeing men, come out of positions much earlier than
Speaker:retirement because of their mental health. So I just think we
Speaker:all have a responsibility to look after our
Speaker:own mental health. And I think sometimes what
Speaker:we want to do is keep going
Speaker:back to the point and keep voicing an opinion.
Speaker:And, even today I've had it online and I've looked at it and
Speaker:thought, mate, put it out there. But it's
Speaker:out there now and every single person who reads my post will read your
Speaker:comment and I will let them figure it out
Speaker:for themselves.
Speaker:>> Wo0: Yeah, I mean there's def. There's
Speaker:definitely. Look, I've.
Speaker:Look, I've got adhd. I just like
Speaker:bull in a china shop sometimes. All the
Speaker:time. But there's definitely something that.
Speaker:Within me that I need to work on how I
Speaker:react to those. Even, if I react
Speaker:to them. Because, like, there was no
Speaker:telling him so. But. But
Speaker:I should I have gone running in there anyway?
Speaker:>> Jo Phillips: I mean, there will always be a certain percentage that we
Speaker:won't convert. But that is the same with
Speaker:everything, right? Yeah, that's the same with everything.
Speaker:There's a certain percentage of people that you will never ever get to
Speaker:recycle anything. There's what it is. There's a certain percentage
Speaker:of people that you will never ever get to understand
Speaker:that racism is absolutely disgusting and we should
Speaker:never be. It. There's just. It's. It's the. It's
Speaker:the world of humans. And I just think that we
Speaker:have. We only have so much mental
Speaker:bandwidth, personally.
Speaker:>> Wo0: Hm.
Speaker:>> Jo Phillips: And it's about who's allowed your bandwidth. It's like your battery, isn't it?
Speaker:>> Wo0: It. Yeah. Yeah.
Speaker:>> Jo Phillips: Right. And sometimes I've got more
Speaker:battery than others, but I'll generally take it
Speaker:offline.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: The phone call. Suggest a conversation. And
Speaker:quite often when I go back and suggest a conversation, they don't want a
Speaker:phone call or a conversation.
Speaker:>> Wo0: Yeah, yeah, yeah, yeah.
Speaker:>> Jo Phillips: When they argue my stats, I'll say to them,
Speaker:I'll have a call with you once you've read that
Speaker:research.
Speaker:>> Wo0: Fair. That's absolutely fair.
Speaker:>> Jo Phillips: And they don't come back because they can't argue the research.
Speaker:So I just think bandwidth. Right.
Speaker:>> Wo0: Yeah.
Speaker:I'm gonna move on to the final question because
Speaker:we've running out of time. It's been so good to talk
Speaker:to you, but can you tell us
Speaker:one piece of clothing or an outfit
Speaker:that you've got that makes you feel your most
Speaker:powerful or your most beautiful?
Speaker:Like, you know when you put it on and you're just like,
Speaker:fuck, yeah.
Speaker:>> Jo Phillips: Okay, got it.
Speaker:So I went to an awards do a
Speaker:couple of months ago and, I
Speaker:had to make the decision as to what to wear. And I knew it was
Speaker:red. Not necessarily from a power
Speaker:play perspective, but how I quite, I like red.
Speaker:And I knew I wanted it to
Speaker:say,
Speaker:she is here. she's
Speaker:arrived. But I also knew I wanted it to be
Speaker:feminine.
Speaker:>> Wo0: Yeah.
Speaker:>> Jo Phillips: And I wanted to say classy, but I wanted it to say fun.
Speaker:And so I went with a,
Speaker:a 1950s style
Speaker:dress that had no,
Speaker:sleeves. It just kind of had little,
Speaker:heart shaped bra at the top. It
Speaker:had like a full bustier so it pulled you right
Speaker:in. It had the zip that went up the back
Speaker:right to the very top. And then it had the
Speaker:skirt that went out, but it had tulle layers and
Speaker:layers and layers of tulle underneath it.
Speaker:And, it came to just over the knee.
Speaker:And it showed enough
Speaker:of your feminine parts for you to. Yes, yes,
Speaker:that's definitely a female. It's definitely. Yeah,
Speaker:no question. But it
Speaker:also said, it was a fun
Speaker:dress, right? You could twirl around in it and you could whoosh
Speaker:in it and swoosh in it, but you also could
Speaker:sweep past people. And it kind of had that. Oh,
Speaker:that's like, that dress, that's
Speaker:lovely. And I wore it with some, red
Speaker:heels that wrapped up around the ankle
Speaker:and I felt like a million
Speaker:dollars. And it was just such a fun
Speaker:evening. and yeah, I really, really enjoyed wearing
Speaker:it. And I think the reason I felt so empowered in it is it's not an
Speaker:everyday thing. You wouldn't wear it every day.
Speaker:>> Wo0: I, know how much you felt empowered in that because you sent me about
Speaker:10 photos.
Speaker:>> Jo Phillips: You're welcome.
Speaker:>> Wo0: Absolutely beautiful.
Speaker:And not something that I've seen you specifically in
Speaker:before either. Absolutely stunning.
Speaker:Jo, how can people get in touch with
Speaker:you? How can they contact you? How can they work with you? What's the
Speaker:best way?
Speaker:>> Jo Phillips: So they will find me on my website. So
Speaker:www.thewomanbehindthewomen.com
Speaker:there's a inquiry form there. They will also find
Speaker:me on LinkedIn. Exactly the same, the one behind the women.
Speaker:and they are very welcome to reach out by a DM
Speaker:M. But then also find my mobile number on
Speaker:my website and my email address is
Speaker:jooman behindthewomen.com we'll
Speaker:obviously put those in.
Speaker:>> Wo0: The show notes and
Speaker:yeah, okay. I love you. Thank you so much.
Speaker:>> Jo Phillips: Right back at you. Right back at you.
Speaker:>> Wo0: you're the best. You're the best
Speaker:around. I love you. You're
Speaker:wonderful. I thank you so much for
Speaker:coming on.
Speaker:>> Jo Phillips: Thanks so much for having me. I bloody love you.
Speaker:>> Wo0: That's it for today's episode of Don't Fucking Tell Me what to Wear
Speaker:or How to Run My Business. On the Woopod with me, Wendy
Speaker:Gannon. This is more than just a podcast. It's
Speaker:part of female 5 million. Head to the link in the show
Speaker:notes to find out more about our movement to empower women.
Speaker:If this episode spoke to you in any way, made you laugh,
Speaker:made you cry, try or maybe inspired you, share
Speaker:it with a friend who needs to hear it. Leave us a rating and a
Speaker:review and let's keep this movement growing.
Speaker:And while I've got you here, my photography is the way that
Speaker:I fight back against the patriarchy. I empower
Speaker:female founders with the confidence to be themselves in their business,
Speaker:to really enjoy their photo shoot and actually
Speaker:love their photos so then they can grow their
Speaker:business, increase their prices, and get paid what they
Speaker:deserve. If you want to work with me, drop
Speaker:me a message. All the info you need to contact me is in the show
Speaker:notes. Until next time, keep doing you
Speaker:and remember, you are part of something bigger.
Speaker:>> Wo0: bye.